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Feb 19, 2019

In this episode, Devi speaks with Steve Olsher of Reinvention Radio & the Beyond 8 Figures podcast about "the Business of Podcasting" vs. "Podcasting as a Business".

Steve Olsher is known as the world’s foremost reinvention expert. Famous for helping individuals and corporations become exceptionally clear on their WHAT – that is, the ONE thing they were created to do – his practical, no-holds-barred approach to life and business propels his clients towards achieving massive profitability while also cultivating a life of purpose, conviction, and contribution.

A 25+ year entrepreneur, Steve is the Chairman & Founder of Liquor.com, an online pioneer who launched on CompuServe’s Electronic Mall in 1993, New York Times bestselling author of What Is Your WHAT? Discover The ONE Amazing Thing You Were Born To Do, author of the Business Technology Book of the Year, Internet Prophets: The World’s Leading Experts Reveal How to Profit Online, creator of The New Media Summit, host of the #1 rated radio show/podcast Reinvention Radio, international keynote speaker, and an in-demand media guest who has appeared on CNN, The Huffington Post, the cover of “Foundr Magazine” and countless other media outlets.

Devi and Steve discuss: 

  • Steve’s inspiring and fruitful podcast journey
  • Getting clear on your intentions for starting your podcast
  • Steve's love for radio and quality sound
  • Steve's background and interesting story about “reinvention”
  • Steve's signature 7 x 7 business model
  • Having a Core Visibility Strategy for your podcast
  • Leveraging the use of webinars for your podcast
  • Executing a product launch
  • Hosting a LIVE event for your clients and listeners
  • Finding good guests for your show
  • New Media vs. Traditional Media
  • Embracing the medium of New Media
  • Creating a lot of visibility
  • Attracting your target audience
  • Picking the topic of influence for your audience
  • Steve's journey in starting his two shows
  • The beauty of having a great network of podcasters
  • Steve's insights on growing your show 
  • How to take advantage of other podcasts to grow your own
  • What it is like to be a featured Icon of Influence at the New Media Summit
  • Steve's top piece of advice for you on your podcasting journey

and more...

Connect with Steve @ SteveOlsher.com

Listen to his podcasts:
Beyond 8 Figures: www.beyond8figures.com
Reinvention Radio: Reinvention Radio

Join him LIVE and in-person @ the New Media Summit!